Thursday, August 7, 2025 – 1PM CST/2PM ET
What really happens after an exhibitor signs on the dotted line?
Spoiler: The real work is just beginning.
Too often, exhibitors are left to fend for themselves without the tools, training, or guidance they need to succeed—and when they struggle, your event’s ROI takes a hit.
Join Marlys Arnold, Exhibit Marketing Strategist and author, along with Rich Vallaster, DES, CEM, Senior Director of Industry Relations and Community Engagement, Personify for a no-fluff conversation on how to create an exhibitor journey that drives real results—for them and for you.
In this session, we’ll cover:
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Why exhibitors don’t engage with the tools you offer—and how to fix it
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Ways to increase adoption of booth profiles, show specials, and marketing tools
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Tips for boosting usage of mobile apps and matchmaking tools
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How to encourage exhibitors to participate in sponsorships for greater impact
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Why exhibitor training pays off in satisfaction, success, and retention
Whether you’re aiming to boost exhibitor engagement, increase renewals, or simply want happier, more effective partners—this webinar is packed with practical strategies you can use right away.
👉 Save your spot now and start setting your exhibitors (and your show) up for success.
